More than 200 influencers attended Chronicon, a first of its kind day-long event co-produced by Healthline Media and Nitika Chopra, a healthcare advocate living with psoriasis. Held this past Tuesday in Union Park East in NYC, Chronicon served as an “open forum to address the needs of those living with chronic conditions and their support communities,” stated the news release. Healthline readers, Healthline’s and Chopra’s community members, as well as the general public were invited to hear sessions throughout the day – which ranged from personal stories to advice and recommendations on self-care, advocating for yourself, and coping with the emotions of a chronic condition. The agenda included a number of informative and engaging panels, a keynote interview with TV host/style icon Stacy London (conducted by Chopra), musical performances, and fun networking events.
Through her own struggles with psoriasis and psoriatic arthritis since she was 10 years old, Chopra was inspired to create Chronicon to help sufferers seeking support and community. “People with chronic conditions – regardless of their condition, ethnic background, or gender – often feel isolated and without any community,” Chopra said. “Through Chronicon, we’re showing them that they are not alone. We’re changing lives by spreading the power of self-care, creating communities, and engendering support for people with chronic conditions.”
“The most important aspect of Chronicon has been to hear from those on the front lines of the vibrant communities of those living with chronic health conditions,” said Healthline Media Senior Vice President of Marketing Tracy Rosecrans. “The next phase is to bring these deeper understandings and learnings to healthcare marketers and pharmaceutical executives to help improve support resources, treatment and health outcomes.”
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