Top Menu

Tag Archives | healthcare journey

DTC Perspectives | DTC in Focus

Media Agencies… The Next Lead Agency

For years, marketing has begun with the brand, the campaign, and the big idea.  It has been shaped by what we want to say, how we want to say it, and how many times we want our “targets” to hear it. We would spend months and months developing headlines, copy, TV spot, print campaign, email […]

Continue Reading