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DTC Perspectives Announces the 2017 Ad Award Winners at Annual National Conference

The leading forum for direct-to-consumer (DTC) advertising thought leaders honored a dynamic group of pharmaceutical companies and brands at the much-anticipated DTC National Advertising Awards. The awards were part of the 17th Annual DTC National Conference held April 5-7 in Boston. Sponsored by┬áHealth Monitor Network, the 2017 Advertising Awards showcased the best marketing and advertising […]

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movember foundation

Beyond the Moustache: PatientPoint Takes The Movember Foundation to Point of Care

On February 17th, the Movember Foundation went beyond the moustache by expanding their promotional efforts through PatientPoint. With prostate cancer now the second most common form of cancer seen in men in the U.S., the two organizations teamed up to spread awareness and inspire healthy action between men and their healthcare professionals. According to Paul […]

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