Xpectives.Health, the leading conference, training and publishing company for the consumer marketing of hospitals, pharmaceuticals, and healthcare products, is proud to announce its ninth annual class of Top Hospital Marketers of the Year. The 2023 class will be honored at an induction ceremony at the 2023 Hospital Marketing National Conference on April 19th in Boston. The Top Hospital Marketers of the Year Awards recognize extraordinary hospital marketers driving innovation, spearheading great creative, and working toward better branding for their hospital, health system, or facility. Honorees were judged based on industry reputation, accomplishments, innovation, and notoriety among their peers, partners, and media. “We’re proud to honor the accomplishments and creativity of each Top Marketer,” says Scott Ehrlich, CEO, Xpectives.Health. “These individuals drive the industry forward, providing consumers with vital information on hospital services.” This year’s honorees are: Bobby Beeman, Director of Marketing and Communications, Olympic Medical Center Jason Benn, Marketing Manager, Detroit Medical Center Jolyn Bragg, Director of Marketing, UT Health San Antonio Leah Campbell, Director of Consumer Brand Marketing and Communications, Community Health MaryBeth Dagg, Director of Marketing, Communications & Engagement, Overlake Medical Center & Clinics Miranda Greenwold, Director of Growth and Innovation, Black River Memorial Hospital Alice Hutzel-Bateson, Director, Marketing, Public Relations, and Development, Knox Community Hospital Carmen Jones, Marketing Coordinator, Logansport Memorial Hospital Wendy Kaiser, Director of Marketing and Communications, Grand View Health Amy Leach, Director of Corporate PR & Marketing, Blanchard Valley Health System Caitlin Loveitt, Director of Marketing, MaineHealth Janele Marek, Director of Marketing, Chesapeake Regional Healthcare Sarah Miller, Marketing Manager, Communications and Marketing, UF Health Jacksonville Justin Paul, Assistant VP, Public Affairs and Marketing, Samaritan Medical Center Jimmy Phillips, VP, Marketing and Communications, Kettering Health Claudia Pizarro-Villalobos, Director, Marketing and Communications, Salinas Valley Health Tammy Rabe, Director of Marketing and Communications, Witham Health Services Gerianne Smart, Marketing Public Relations Manager, Rutland Regional Medical Center Deena Soskin, Senior Director of Marketing, Kelsey Seybold Julie Timm, Marketing Director, Marshfield Clinic Brian Ziel, Marketing Manager, Mountain View Hospital
All listings are from date of award Christine Bolinao, Marketing Strategy Manager, Edward-Elmhurst Health Kristin Dahl, Director, Marketing, Columbus Community Hospital Chris Dallin, Director, Marketing and Communications Northern Hospitals and Community Relationships, Intermountain Healthcare Faith Daniel, Marketing and Communications Manager, SBH Health System Kelly Daspit, Director of Marketing and PR, Genesis Healthcare Brian Deffaa, Chief Marketing Officer, LifeBridge Health Brittany Graffagnini, AVP, Marketing, Ochsner Health System Susan Graham, Director of Marketing, Phoenixville & Pottstown Hospitals, Tower Health Korre Johnson, Director of Marketing & Brand, Children’s Wisconsin Kelly Kinder, Senior Marketing Manager, Emory Healthcare Vicki Kirby, Director of Marketing, Augusta Health Marcy Manheim, Director, Marketing & Corporate Communications, Garnet Health Carrie Manuel, Director of Marketing and Communications, Valley Health Toni Martinez, Director of Marketing, Thibodaux Regional Medical Center Kathryn Moritz, Marketing and Communications Coordinator, Northeastern Vermont Regional Hospital Scott Orstad, Vice President of Marketing, Catholic Health Stephanie Pierce, Vice President, Strategic Marketing, Arkansas Children’s Chloe Politis, Director of Digital and social media, Mount Sinai Health System Sarah Puckett, Marketing Manager, Texas Oncology Cheryl Richardson, Director of Marketing, Philanthropy, & Community Relations, MedStar Southern Maryland Hospital Center Hope Rush, Senior Marketing Manager, Dartmouth-Hitchcock Health Holly Shane, Vice President of Marketing, Avera Health Karen Spurlin, Senior Marketing Manager, Phoenix Children’s Hospital Kate Tarbox, Director of Marketing and Community Relations, Speare Memorial Hospital Jenn Wells, Director of Marketing, Hancock Regional Hospital
All listings are from date of award Amy Ashford, Regional Director, Marketing & Communications, Trinity Health of New England Matt Bartoloni, Director, Marketing, NYU Langone Medical Center Gina Brittain, Marketing Strategist, The University of Vermont Medical Center Jeff Caplain, Senior Director, Direct Marketing, Brigham & Women’s Hospital Katie Cosgrove, Marketing and PR Manager, Inova Health System Tim Delaney, Director, Marketing and Communications, Holy Cross Health Christina Di Bona, Director of Marketing, Stamford Health Jonathan Hutter, Director, Brand and Marketing, Northern Light Health Heidi Irwin, Director, Marketing, Lancaster General Hospital Alisha Katz, APR, Marketing Manager, UF Health Communications, UF Health Shands Rev., Edward, L., Lai, D.D., SVP of Business Development, Bensonhurst Center for Rehab and Healthcare and Fairview Rehab and Nursing Center Elizabeth Lowe Andreadis, Senior Marketing Communications Officer, Lifespan Liz Mason, Director, Strategic Marketing, Keck Medicine of USC Courtney McDermott, Director, Marketing and Communications, Beaufort Memorial Hospital Joy McKenna, Director, Marketing & Communications, MaineGeneral Health Traci McNeil, Executive Director, Brand, Southcoast Health Sheri Richardson, Director of Marketing, AdventHealth Moses Salami, Director, Business Development & Marketing, Saint Michael’s Medical Center, Prime Healthcare Susan Scheirer, Director of Marketing, AtlantiCare Marianna Stellato, Senior Integrated Marketing Manager, Massachusetts General Hospital Donna Lee Ubertalli, VP Marketing, Dana-Farber Cancer Institute Michele Vallone, Director of Communications, Stony Brook Medicine Kim Vecchio, Director of Brand and Advertising, UCHealth Judith Ward, MBA, Vice President, Marketing and Communications, Baystate Health Elena Wu, Director of Marketing, External Affairs, Weill Cornell Medicine
All listings are from date of award Josh Adkins, Senior Director, Brand Strategy & Marketing, Moffitt Cancer Center Joel Ames, Director / Marketing, Public Relations and Corporate Communications, Columbus Regional Health Beth Anne Atkins, Director of Marketing and Communications, Vidant Health Danielle Buchanan, Director, Marketing & Communications, Tallahassee Memorial HealthCare Jacqueline Chappell, Director, Marketing and Communications, Palmetto Health Susan Esslinger, Marketing Director, Huntsville Hospital Siona LaFrance, Director of Marketing and Communications, University Medical Center New Orleans Alison Mattingly, Director of Marketing, Breckinridge Health Andy North, FACHE, Director of Marketing and Communications, St. Dominic McKinley Perkinson, Marketing Director, Maria Parham Health
All listings are from date of award Kelly David, APR, Director of Marketing and Public Relations, Spectrum Healthcare Partners Chelsea Gerhart, Marketing Manager, Lehigh Valley Health Network Josh Jacobs, Vice President, Strategic Planning & Public Relations/Marketing, Anne Arundel Medical Center Michelle Lazzarotti, Senior Director, Marketing and Media Relations, Saint Peter’s Healthcare System Kate Lopez, Senior Director of Marketing, White Plains Hospital Lydia Parris, Director, Public Relations & Marketing, Adventist HealthCare Margaret Plofchan, MA, RD, Corporate Director, Marketing and Public Relations, Phelps Hospital, Northwell Health Nancy Smith, Marketing Director, Thomas Jefferson University Hospital Anna Steelman, FACHE, Vice President, System Strategy, RWJBarnabas Health Erika Stinson, Marketing Director, Hartford HealthCare
All listings are from date of award Terri Dresen, Marketing Communications Manager, Allina Health Janice Early, Vice President/Marketing and Communications, Lawrence Memorial Hospital Jane Griffin, Regional Vice President, Marketing, Loyola University Health System Courtney Harvey, Marketing & Design Specialist, Marion General Tom Jensen, Director of Marketing, Mercy Health System Chaka Jordan, MHA, VP, Marketing & Planning, Blessing Health Frank Lococo, Vice President, Marketing and Communications, Nebraska Medicine Amy Paul, Marketing Director, OSF Healthcare Laura Vanden Bosch, Director, Public Relations & Marketing, Mercy Medical Center–Des Moines Ashleigh Walton, Enterprise Marketing Director, Sanford Health
All listings are from date of award Heidi Apperson, Director of Marketing & Community Relations, Kirby Medical Center Martin Beerman, VP, Marketing, Children’s Hospital & Medical Center Stacy Beers, Director of Marketing, University of Florida Health Rebecca Brown, Assistant Vice President of Marketing, Baptist Health Misty Canup, Advertising and Publications Associate, Athens Regional Medical Center Nichole Cassells Stevens, Director of Marketing, Roper St. Francis Healthcare Jessica Castle, Vice President – Marketing, PR & Business Development, Phoebe Putney Health System Terri Christiansen, Marketing Director, Dekalb Health Mike Dame, Vice President, Marketing and Communications, Carilion Clinic Tory Daughrity, Director of Marketing & Public Relations, Henry County Medical Center Jackie Donnelly, Senior Marketing Program Manager, Nemours Children’s Health System Lauren Fisher, VP Chief Marketing Officer, Various Hospitals Susan Foy, Director of Marketing, Russell Medical Center Sarah Gladson, Director of Marketing, SLUcare Deanne Haag, Senior Director of Marketing, UPMC Robert Hutchison, Executive Director, Marketing & Communications, Yale New Haven Health Dorie Klissas, VP, Marketing and Communications, Mt. Sinai Health system Elicia Newcom Gregory, Marketing Director, Norton Healthcare Carol Norris-Smith, Vice President of Marketing and Public Affairs, Penn Medicine Princeton Health Falon Nye, Director, Marketing, Novant Health Scott Samples, Director, Corporate Communications, Marketing and Business Development, Martin Health System Shelley Spencer, Chief Marketing Officer and Vice President, Christ Hospital Adrienne Steading, Director, Marketing and Digital Strategy, UAB Health System Lisa Stockmon, Former Chief Marketing & Communications Officer, City of Hope Megan Yore, Chief Communications Officer & Director of Marketing, Lakeland Health
All listings are from date of award Gillian Baker, Vice President Corporate Communications, Appalachian Regional Healthcare System Julia Baumeyer, Marketing and Communications Officer, The Women’s Hospital Felecia Blanton, Director of Marketing, Saint Francis Medical Center Daryl Cole, Marketing Communications Manager, Hamilton Health Care System Darice Darling, Director of Marketing and Communications, Hayes Green Beach Memorial Hospital Lindsey P. Dossey, Executive Director, Marketing & Development, Cullman Regional Charla H. Ducote, Vice President of Marketing, Public Relations & Business Development, Rapides Regional Medical Center Melahn Finley, Director of Marketing & Public Relations, Cookeville Regional Medical Center Amy Franco, Director, Marketing & Public Affairs, Princeton Healthcare System Shea Garbett, Manager, Marketing Services, Greenville Health System Shauna Graham, Director of Professional Services, Human Resources, Marketing, Foundation, Litzenberg Memorial County Hospital Jeri Hauth, Director of Brand & Creative Services, Samaritan Health Services Shannon Z. Jensen, Director of Marketing/PR, Hansen Family Hospital Katie N. Johnson, Vice President, Marketing & Communications, Lake Region Healthcare Lauren Malone, Director of Public Relations and Marketing, Nyack Hospital Rachel Rahe, Consumer Marketing Manager, Children’s Mercy Kansas City Michelle Robey, Marketing Director, Florida Tampa Hospital Lori Savitch, Director of Corporate Marketing, Mon General Hospital Erin Skelley, Brand Marketing Director, Houston Methodist Julia Sorensen, MBA, MSW, Chief Marketing and Communications Officer, Cooley Dickinson Health Care Molly Sorrell, Director of Marketing and Community Relations, Sarah D. Culbertson Memorial Hospital Mark Stewart, Director of Public Relations and Print Services, Southeast Alabama Medical Center Melissa Tymchuk, Executive Director, Strategic Marketing, Northeast Georgia Health System Julia Ward, Senior Director, Marketing, Cincinnati Children’s Hospital
All listings are from date of award Jennifer Arvin, Director, Communications & Marketing, Barnes-Jewish Hospital Todd Blackinton, Director of Marketing and Public Relations, Portneuf Medical Center Brian Davis, System Vice President and Chief Marketing Officer, Edward-Elmhurst Health Elizabeth Heller Allen, VP, Marketing and Communications, MetroHealth Gordon Kolodny, Director, Marketing, Cedars-Sinai Medical Center Toni Midderhoff Miller, Director of Brand Marketing, NorthShore University HealthSystem Eileen Neuwirth, Director, Public Relations and Marketing, Huntington Memorial Hospital Evonne Walls, Director, Marketing & PR, Samaritan Health Services
All listings are from date of award Rhonda Alfred, Director of Marketing & Planning, Terrebonne General Medical Center Karin Daly, Vice President, Integrated Media, Cancer Treatment Centers of America Aubrey Hinkson, Director of Marketing, Augusta University Terry Lynam, Senior VP and Chief Public Relations Officer, Northwell Health James McMahon, Director of Marketing, MedStar Washington Hospital Center Kevin Stranberg, Director of Strategy and Patient Experience, Memorial Medical Center Becky Swanson, Divisional Director, Marketing & Communications, Sacred Heart Hospital Dorrit Trate, Director, Web and Social Media Development, St. Luke’s University Health Network Sarah Yonker, Director of Marketing, Atlantic General Hospital Stephen Zubrod, Corporate Vice President, Chief Marketing Officer, Methodist Health System
All listings are from date of award Sandy Boone, Director of Marketing & Strategic Relations, Culpeper Regional Hospital Anjie Britton, Executive Director Marketing Service, TriHealth Lindsay Caulfield, SVP Marketing and Planning, Grady Health System Allison Gearing-Kalill, VP of Community Development, Noble Hospital Elizabeth Harvill, MPA, Director of Marketing & Community Relations, Meadows Regional Medical Center Terri Holloway McNorton, Vice President, Marketing, Ochsner Health System Sara Howley Callari, SVP, Chief Communications & Marketing Officer, Broward Health Lee Landau, SVP & Chief Marketing Officer, Thomas Jefferson University & TJUH System Paul Matsen, CMO, Cleveland Clinic Barbara McManus, Vice President, Marketing & Public Relations, Rochester Regional Health System Kelly Meigs, Director of Marketing & PR, Tanner Health System Gregory Potter, Assistant Vice President of Marketing and PR, Inspira Health Network Tadd Pullin, Senior Vice President Marketing and Planning, Nebraska Medicine Brendon Scott, Manager Strategy & Market Develop, IU Health – La Porte Hospital Jane Yepez, Senior Vice President, Marketing & Public Affairs, Virtua Health
All listings are from date of award Dana Allen, Chief Marketing Officer & System VP, Norton Healthcare Kathleen Beathard, Vice President, Public Relations & Marketing, Methodist Health System Holly Brenner, Vice President of Strategic Development & Marketing, Agnesian HealthCare Lisa, M., Chamberlin, Vice President, Strategic Marketing, Planning & Business Development, Cabell Huntington Hospital Cheryl Chin, Director, Marketing, MD Anderson Cancer Center Peter Connolly, Executive Vice President/Chief Marketing Officer, St. Peter’s Healthcare System Katharine Fitzgerald, Director of Marketing and Health Promotion, Seattle Children’s Hospital Susan Frimmel, Director of Marketing, Bayfront Health Allison Gearing-Kalill, Vice President of Community Development, Noble Hospital Jo Ann Hart, Director of Marketing, Lehigh Valley Health Center Dennis Scott Jolley, Senior Director of Marketing, University of Utah Health Care MarJean Kennedy, Director, Business Development & Marketing, Holzer Health System Theresa Komitas, Director, Marketing & Public Relations, KishHealth System Kathleen Merrill, Associate Vice President, ProMedica Michelle O’Keefe, Vice President, Public Affairs & Communications, Eskenazi Health
Top Hospital Marketers of the Year
About the Top Hospital Marketers of the Year
2023 Top Hospital Marketers of the Year