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Top 25 DTC Marketer Carey Reynolds

careyCarey Reynolds leads Allergan’s consumer marketing efforts for RESTASIS®, the number-one selling eye drop in the ophthalmic space. She is responsible for integrated branded and disease state campaigns across TV, digital, print, CEM, social, and point-of-care media. During her tenure at Allergan, Carey has also served in professional marketing roles, lending her expertise in the areas of strategic planning, sales force effectiveness, incentive compensation design, and KOL development.
Her 15-year marketing career spans the healthcare, pharmaceutical, diagnostics, and high-tech industries. Carey is passionate about creating programs that deliver impact not only to her business, but also among the patient and physician communities she serves. She has received many industry awards and accolades for her efforts, including being recognized as one of Vision Monday Magazine’s Most Influential Women in Optical in 2014.
Carey completed a Master of Business Administration degree at the University of Florida and a Bachelor of Arts degree from Samford University. She resides in Dana Point, CA.