Fariba Zamaniyan

SVP, TiVo Research


Areas of Expertise: TV Advertising Research

Fariba Zamaniyan is a seasoned TV advertising research expert with over 20 years of experience building ground-breaking industry measurement solutions and consultative services.

In her current role as Senior Vice President TiVo Research, Fariba creates go-to-market strategies and business plans to measure, validate and optimize TV advertising ROI using TiVo Research’s world-class data solutions. Prior to TiVo Research, Fariba led healthcare practices and products for both IAG and Ipsos.

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