Mark Bard

Founder, Digital Health Coalition


Mark Bard is a new media, marketing, and technology entrepreneur. In addition to personal ventures, he also invests in early stage technology and digital health startups taking an active advisory role with founders. With deep expertise in the digital health space, Mark’s focus and passion includes mobile, search, and customer service in a digital world. With over 15 years of industry experience, Mark is an internationally recognized expert on topics including the Internet and the healthcare system, new media, health information technology trends, mobile, social, and pharmaceutical sales and marketing. Mark was also recently recognized for his leadership within the industry when he was named to the DTC Hall of Fame.

Mark co-founded the Digital Health Coalition in 2011. In 2008, Mark sold Manhattan Research, a company he co-founded, to Decision Resources, Inc., a Providence Equity Partners portfolio company. Mark is currently the CEO of Digital Insights Group, a leading research and advisory firm. Mr. Bard received an M.B.A. from Kenan-Flager Business School at the University of North Carolina at Chapel Hill and an M.H.A. from the School of Public Health at UNC-Chapel Hill.