Managing Director, Pathway, Omnicom Media Group
Dale Travis is a Managing Director at Pathway, an Omnicom Media Group company. Recognized as a Media All-Star by AdWeek and Media Week, Dale brings almost 30 years of media experience and 10 years of pharmaceutical experience to the table. He has worked on a wide range of accounts spanning several categories from retail and telecommunications to travel and DTC pharmaceutical. His expertise extends across all forms of media from television, radio and print, to digital channels and emerging platforms. He also has extensive experience in developing robust accountability solutions through econometric modeling that have helped clients improve marketing ROI, drive business results and justify marketing spend to C-suite executives. Dale holds an MBA in Finance from Southern Methodist University, Cox School of Business and a BA in Advertising from Texas Tech University. A fishing fanatic, Dale resides in coastal New Jersey with his loving wife and two sons.