The Leader in Pharmaceutical DTC Marketing Media and Conferences
DTC Perspectives Inc. is a publishing, conference/training, and consulting company that specializes in analysis of consumer marketing of pharmaceutical products. Our business is providing analyses and information to industry professionals who are engaged in all aspects of consumer marketing (DTC) at pharmaceutical companies, agencies, and/or industry suppliers of services. It is our goal to serve as the premier forum for DTC marketers through our DTC Perspectives magazine, DTC INSIGHTS executive brief and our conference series. Our magazine, DTC Perspectives , reaches more than 7,000 professionals engaged in DTC marketing.
Mission Statement
DTC Perspectives Inc. strives to be the leading source of best practices, knowledge and insight for Pharmaceutical Marketers who are leading, creating, and implementing direct-to-consumer communications. We aim to be the ideal media option for reaching a highly targeted audience of Pharma Marketers who read us cover to cover.
If the DTC marketplace is important to your marketing plans, we encourage you to inquire about how you can reach our audience either through DTC Perspectives magazine and/or one of our DTC conference events.
Companies who partner with us use our offerings to reach a targeted audience of pharmaceutical marketers – be it through attending, exhibiting, sponsoring or speaking at our events, writing articles for and/or advertising in the magazine.
DTC Perspectives magazine is published four times each year, including a spring issue that serves as an integrated companion to the DTC National Conference. In addition, we produce a fall conference for consumer marketers, their agencies and service-providing partners. These events provide excellent networking opportunities in addition to the highest quality content from leaders from all areas of the industry.
